Website Design
Brio LLC
Design Lead
2 Months
Brio is a direct-to-consumer company, focused on personal care and grooming products. Brio started in 2014 with the idea of creating a better sonic toothbrush. Since then they have successfully launched many products like trimmers and nail care items. The direct-to-consumer model allows Brio to put more back into the product. Better components, better design, and better service mean a better experience at a better price. Visit brioproductgroup.com for more info.
It was my responsibility to redesign the website into what we see today, utilizing a Shopify backend with a carefully chosen theme that would work well for the content. A CMS ensures the inventory on the site is always up to date with demand and the latest products.
The product detail page contains all the information a user would need regarding a specific item. Product images, ratings, reviews, product descriptions, price, and purchasing options. The review module gives users a complete picture of what other buyers think of the product. A "related products" and "recently viewed" module at the bottom of the page gives users another look and helps retain visitors.
Keeping customers up to date with the latest news was a big request from the client, so having a robust blog section was a high priority. Here Brio is able to input any news and offers they want in the wordpress backend, confident it will be formatted well on the site.
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